Building Your Business Plan: A Step-By-Step Approach

Front Cover
Wiley, Jan 29, 1985 - Business & Economics - 297 pages
The first book to take the reader step by step through the writing of an effective business plan. Covers the establishment of a charter with a suggested plan outline designed for the most effective presentation. Topics are highlighted by way of a case study in which a start-up company develops a business plan. The competitive environment surrounding the company and its primary competitor are taken into account as it shows readers how to develop a one-, three-, or five-year plan.

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Contents

Defining the Charter
3
Product Description
12
Review of the Widget Systems Market
28
Copyright

14 other sections not shown

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