Corporate Social Responsibility and Safety and Health at Work

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Office for Official Publications of the European Communities, 2004 - Business & Economics - 125 pages
This research is based on a study of European businesses, ranging from multinationals such as Volkswagen to small- to medium-sized enterprises, such as the UK computer training company, Happy Computers. The report pinpoints the 10 key occupational safety and health (OSH) ingredients needed for corporate social responsability (CSR) and also provides analysis of 11 businesses' CSR activities, as well as an overview of initiatives to promote CSR at a global, European and national level. Some of the 10 OSH criteria for CSR success include: - Linking OSH goals with the company's long-term strategic and environmental objectives; - Integrating OSH into key departments and activities, such as human resources and marketing; - Taking into account external, as well as internal, aspects of OSH, including the need to ensure suppliers aspire to the same OSH standards; - Communicating OSH developments openly and honestly to both internal and external stakeholders. The report notes that the commercial impact of a well-structured CSR strategy, including OSH, can be significant. At Happy Computers, for example, the company has not only managed to grow in a declining market but also achieved an annual staff turnover of just 8%, half the industry average

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