Essentials of Licensing Intellectual Property

Front Cover
John Wiley & Sons, Aug 2, 2004 - Law - 240 pages
Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in licensing intellectual property.

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Contents

1 Introduction
1
2 Basic Contract Law
7
3 Intellectual Property Primer
25
4 Licensing Strategies The Carrot and the Stick
45
5 Patent Licenses
53
6 Knowhow and Trade Secret Licenses
69
7 Trademark Licenses
79
8 Copyright Licenses
91
9 Royalties and Royalty Rates
99
10 Policing and Enforcement of Licenses
109
11 Negotiating the Deal
115
Appendices
123
Epilogue
209
Further Reading
211
Index
213
Copyright

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About the author (2004)

ALEXANDER I. POLTORAK, PHD, is founder and Chief Executive Officer of General Patent Corporation.

PAUL J. LERNER is Senior Vice President and General Counsel of General Patent Corporation.

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