Global Business: Asia-Pacific Dimensions

Erdener Kaynak, Kan-Hon Lee

Routledge, Jan 1, 1989 - Business & Economics - 443 pages

About the author

ERDENER KAYNAK is Professor of Marketing and Assistant Director for Research and Planning in the School of Business Administration at Pennsylvania State University at Harrisburg.

Bibliographic information

• Title: Global Business: Asia-Pacific Dimensions; International business series; Series in international business; Series on International Accounting and Finance
• Editors: Erdener Kaynak, Kan-Hon Lee
• Edition: illustrated, reprint
• Publisher: Routledge, 1989
• ISBN: 0415012708, 9780415012706
• Length: 443 pages
• Subjects: Business & Economics / International / Marketing