Post Graduate Course: Copy, Volumes 1-7The Club, 1925 - Advertising copy |
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adver ADVERTISING CLUB advertising copy Al Jolson appeal apron dresses audience booklet campaign catalog cent Chairman Charles Austin Bates chewing gum chicle color copy writer dealer department store Direct Mail dollars fact Franklin Simon Gimbel's give going Harry Varley headline Howie Wright hundred idea Ivory Soap kind of copy language letter Listerine look Lord & Taylor Macy's magazine mail order advertising mail order copy manufacturer matter mean ment merchandise mind national advertisers national copy newspaper package Parrish piece of copy POST GRADUATE COURSE Question reader retail advertising salesman Saturday Evening Post sell Shredded Wheat sold space store advertising story style successful talk technical tell thing thought thousand tion tisement tising told trade paper trying vertising woman words write copy written York zines