Printed Salesmanship, Volume 46University Press, 1925 - Printing |
Other editions - View all
Common terms and phrases
adver American AMERICAN TYPE FOUNDERS artist Bond booklet Boston buyer cards catalogue cent Chicago circulation Cleveland colors copy cost cover customers dealer direct advertising direct-mail advertising dollars electrotype Enamel ENGRAVING envelopes fact Feeder folder folds FRANK EDDY give GRAHAM PAPER house magazine house publication hundred idea illustrations inches interest jobber JOHN ROYLE letter letterheads machine manufacturer Mass ment merchandise METROPOLITAN TOWER Multigraph NEENAH PAPER newspaper Ohio Paper & Twine Paper Company Philadelphia Photo-Engravers photogravure piece plate Press principles Printed Salesmanship PRINTED WORD printer profit prospects published readers reproduction REXFOLD ROBERT RUXTON salesman samples selling sheet sold space specimen standard story Street success tell thing thousand tion tising trade TYPE FOUNDERS typography Utica vertising Westvaco write York City