Video Workshop: Student Learning Guide with CD-ROM for Introduction to Mass Communication

Front Cover
Pearson/Allyn & Bacon, 2004 - Digital media - 97 pages

From inside the book

Contents

The Nature of Mass Communication
1
Mass Communication as a Means of Information and Entertainment
11
Mass Communication as a Means of Advertising and Public Relations
21
Copyright

7 other sections not shown

Common terms and phrases

Bibliographic information