The Publisher: Henry Luce and His American Century

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Alfred A. Knopf, 2010 - Biography & Autobiography - 531 pages
22 Reviews
Acclaimed historian Alan Brinkley gives us a sharply realized portrait of Henry Luce, arguably the most important publisher of the twentieth century.

As the founder ofTime,Fortune,andLifemagazines, Luce changed the way we consume news and the way we understand our world. Born the son of missionaries, Henry Luce spent his childhood in rural China, yet he glimpsed a milieu of power altogether different at Hotchkiss and later at Yale. While working at a Baltimore newspaper, he and Brit Hadden conceived the idea ofTime: a “news-magazine” that would condense the week’s events in a format accessible to increasingly busy members of the middle class. They launched it in 1923, and young Luce quickly became a publishing titan. In 1936, afterTime’s unexpected success—and Hadden’s early death—Luce published the first issue ofLife,to which millions soon subscribed.

Brinkley shows how Luce reinvented the magazine industry in just a decade. The appeal ofLifeseemingly cut across the lines of race, class, and gender. Luce himself wielded influence hitherto unknown among journalists. By the early 1940s, he had come to see his magazines as vehicles to advocate for America’s involvement in the escalating international crisis, in the process popularizing the phrase “World War II.” In spite of Luce’s great success, happiness eluded him. His second marriage—to the glamorous playwright, politician, and diplomat Clare Boothe—was a shambles. Luce spent his later years in isolation, consumed at times with conspiracy theories and peculiar vendettas.

The Publishertells a great American story of spectacular achievement—yet it never loses sight of the public and private costs at which that achievement came.

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Review: The Publisher: Henry Luce and His American Century

User Review  - Apple - Goodreads

Not so much a personal history but more a historical and political account of the life and times of Henry Luce, his deep-rooted views and the ways he tried to assert his ideas to the USA and the world ... Read full review

Review: The Publisher: Henry Luce and His American Century

User Review  - Chuck - Goodreads

Very interesting book and person. After the Steve Jobs book, an interesting set of parallels, separated by about 60 years. Read full review

About the author (2010)

Alan Brinkley is the Allan Nevins Professor of American History at Columbia University. His previous books include Voices of Protest: Huey Long, Father Coughlin, and the Great Depression, which won the National Book Award for History, and The Unfinished Nation: A Concise History of the American People. His essays, articles, and reviews have appeared in The American Historical Review, the Journal of American History, The New York Times Book Review, The New York Review of Books, The Times Literary Supplement, The New Republic, and other publications. He lives in New York City.

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