Pearson/Prentice Hall, 2004 - Psychology - 677 pages
Engaging, integrative, and scientific, this #1-rated book on social psychology uses a story-telling approach to convey the science of social psychology in a fascinating, memorable, and completely entertaining manner. Successfully capturing the excitement of social psychology, it helps readers understand the whole context of the field—how theories inspire research, why research is performed as it is, and how further research triggers new avenues of study—and how all of this impacts their everyday lives. Vignettes and “mini” stories within every chapter include detailed descriptions of classic and modern experiments, and describe an example of a real-life phenomenon designed specifically. Chapter topics cover methodology, social perception, self-knowledge, self-justification, attitudes, conformity, group processes, interpersonal attraction, prosocial behavior, aggression, and prejudice. For individuals interested in the field of social psychology.
What people are saying - Write a review
Review: Social PsychologyUser Review - Katharina - Goodreads
(I've read a newer edition, not sure which though, just to keep that in mind.) Great intro into Social Psychology! I've read it out of interest, not because I had to (okay, to be fair, the topic is ... Read full review