books.google.com - From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though "no company the authors know of is on a truly long-term...http://books.google.com/books/about/Green_to_Gold.html?id=2NJ9fWqXLdwC&utm_source=gb-gplus-shareGreen to Gold