The selling of the President, 1968

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Penguin Books, 1970 - Biography & Autobiography - 278 pages
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Review: The Selling of the President

User Review  - Benjy - Goodreads

Nobody will ever get this kind of access again, period, so you have to rely on Joe McGinnis to explain how the modern presidential campaign runs. Even 45 years later it feels completely current, partly because Roger Ailes is such a key figure in Nixon's campaign. Read full review

Review: The Selling of the President

User Review  - Jacob Motz - Goodreads

The "Mad Men" of politics. McGinnniss writes like a fly on the wall as the book follows a tight knit group of Madison Avenue ad men as they use their marketing ploys to sell one of America's most underwhelming personalities, and the American people bought it. Read full review

Contents

Section 1
1
Section 2
19
Section 3
35
Copyright

13 other sections not shown

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