Cutthroat: High Stakes & Killer Moves on the Electronic Frontier

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Big Earth Publishing, Jan 1, 1999 - Business & Economics - 326 pages
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Cutthroat is the name of the game on the electronic frontier. It requires an amoral flexibility with no allies, just alliances; no team loyalties, just self-interest. Strategy forms and dissolves with every play; a smile on the face may mean a knife in the back. In the next round, the players switch sides and do it again. Billions of dollars are at stake.

Featuring a bitter struggle between Rupert Murdoch and John Malone, and a supporting cast that includes AJ Gore, Ted Turner, and Bill Gates, author Stephen Keating uses one particular mega-deal that went terribly wrong to reveal how these corporate titans flex market power, crush competition and reap the profits.

In 1997, Murdoch's News Corp. joined forces with EchoStar, Charlie Ergen's upstart company, to create a satellite-TV powerhouse -- nicknamed Deathstar. They planned to bunch a cosmic armada of seven satellites that would deliver several hundred TV channels, internet, and retail services to millions of subscribers. How this deal challenged the entrenched cable-TV monopoly before it came crashing down to earth exposes the influence exerted by and through money, power, and political dynamics among the corporate players fighting to rule the communications world. The roots of this dramatic business conflict are revealed through the separate evolution -- and eventual collision -- of cable and satellite TV technologies. Cutthroat is the perfect book for anyone who enjoyed Barbarians at the Gate and Den of Thieves.

  

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Contents

THE CABLE GANG MOURNS
1
DEATHSTAR
13
STEALING FREE TV
35
THE CHESS MACHINE
59
CUTTING CABLE
81
THE RAT ZAPPER
107
500 CHANNELS
121
FIGHTING FOR AIR
139
ANGRY EYEBALLS
173
CALLING DR KEVORKIAN
197
SUMMER OF LOVE
215
ENDGAME
239
SURVIVAL OF THE LEVERAGED
267
NOTES
277
ACKNOWLEDGMENTS
305
INDEX
307

ELVIS IS IN THE BUILDING
161

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