How Pleasure Works: The New Science of Why We Like What We Like (Google eBook)
“Engaging, evocative. . . . [Bloom] is a supple, clear writer, and his parade of counterintuitive claims about pleasure is beguiling.”—NPRWhy is an artistic masterpiece worth millions more than a convincing forgery? Pleasure works in mysterious ways, as Paul Bloom reveals in this investigation of what we desire and why. Drawing on a wealth of surprising studies, Bloom investigates pleasures noble and seamy, lofty and mundane, to reveal that our enjoyment of a given thing is determined not by what we can see and touch but by our beliefs about that thing’s history, origin, and deeper nature.
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FASCINATING AND ABSORBING READ!User Review - psychreader - Borders
How Pleasure Works is a great book - it's entertaining and informative, and also surprising - as well as surprisingly funny. It examines different sources of pleasure - from food, to sex, to art ... Read full review
Review: How Pleasure Works: The New Science of Why We Like What We LikeUser Review - Nancy McKinley - Goodreads
Competent but not pleasurable. The writing starts out strong but weakens with every chapter culminating in a lackluster finish that was better left unsaid; as nothing really was said. A display of facts and not much more. I am glad it is over....on to the next! Read full review