The complete guide to garden center management

Front Cover
Ball Pub., 2002 - Gardening - 335 pages
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Helping people compete with the many retail outlets and superstores that now carry plants and gardening supplies, this guide discusses the beginning stages of opening a gardening business, from finding financing, choosing a location, and shaping a business plan to the advanced practicalities of running existing shops, including how to promote, display, and handle live goods. Also discussed are websites, creating flow, signage, fixtures, purchasing decisions, and employee management.

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Contents

Retailing Horticultural Products in the Third Millennium
1
Location Location Location
15
Work on Your Business Plan Not in Your Business
27
Copyright

22 other sections not shown

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About the author (2002)

John Stanley is a retail consultant and the author of The Nursery and Garden Centre Manual and Just About Everything a Retail Manager Needs to Know, and the creator of the CD-ROM Creative Displays for Profit.

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