Marketing success stories: conversations with leading lawyers
Law Practice Management Section, American Bar Association, 2004 - Business & Economics - 211 pages
This practice building resource is a collection of anecdotes on successful and creative marketing techniques used in a variety of practice settings.
6 pages matching mailing in this book
Results 1-3 of 6
What people are saying - Write a review
We haven't found any reviews in the usual places.
Developing Healthy Client Relationships
The Client Pitch
Patience Is a Virtue
10 other sections not shown
activities advertising advice approach Archon asked beauty contest believe bill BOUTIQUE LAW FIRM building business development client base client development client relationships client service commitment competent law corporate create e-mail effective efforts employment law ents Estate Planning existing clients experience expertise extranet firm's lawyers focus Full-Service Law Firm Gerry Gerry Spence high-quality hire important in-house counsel individual Intellectual Property interest Internet interview involved Kraft Foods Law Practice Magazine Law Practice Management Law Practice Today Lawyer's Guide Lawyers Firmwide Legal Marketing Litigation LLP Locations look mailing marketing success matter meet ment ness niche opportunity organizations partner patent percent personal marketing potential clients Practice Areas problems professional prospective client rainmaking Real Estate referrals represent reputation response result stories strategy teamwork culture things tion TIP NUMBER Yellow Pages yers