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Great book on consumer behavior and retailing environment. Filled with common sence (which is not that common IMHO)

User Review - Flag as inappropriate

Loved it! The Internet Chapter is what intrigued me the most. I'm a Korean-American and your facts to speak of Japanese and Korean cultures as one is a huge mistake. It's rude to look at someone in the eye if you were Japanese, NOT Korean. If you can change that for your next version.

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5 stars
38
4 stars
68
3 stars
62
2 stars
14
1 star
5

All reviews - 198
5 stars - 35
4 stars - 68
3 stars - 62
2 stars - 14
1 star - 5
Unrated - 14

All reviews - 198
Editorial reviews - 0

All reviews - 198
Goodreads - 195