The Active Consumer: Novelty and Surprise in Consumer Choice

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Marina Bianchi
Taylor & Francis, Jan 4, 2002 - Business & Economics - 288 pages
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The Active Consumer discusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This book provides an economic-theoretical understanding of this phenomenon and the many ways in which innovation can structure consumer choice. The authors show from different points of view how central novelty can be in consumer behaviour, how it relates to technical change and how new consumer capabilities are developed and organized.

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JSTOR: The Active Consumer: Novelty and Surprise in Consumer Choice.
The Active Consumer: Novelty and Surprise in Consumer Choice. Edited by BIANCHI (MARINA). (London and New York: Routledge, 1998. Pp. xiii+264. ...
links.jstor.org/ sici?sici=0013-0133(199911)109%3A459%3CF842%3ATACNAS%3E2.0.CO%3B2-3

The Active Consumer: Novelty and Surprise in Consumer Choice
The Active Consumer Novelty and Surprise in Consumer Choice. Editors: Marina Bianchi. ISBN: 978-0-415-17190-8 (hardback) 978-0-203-02291-7 (electronic) ...
www.informaworld.com/ smppl35861964-45046401/ title~content=t747484510~db=book

Taylor & Francis - Book Overview
The Active Consumer - Novelty and Surprise in Consumer Choice. Editor : Marina Bianchi. Book Series : Routledge Frontiers of Political Economy 20 ...
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Chapter 13: Through the Markets: Centre de recherches pour le ...
In Marina Bianchi (Ed.), The Active Consumer—Novelty and Surprise in Consumer Choice (pp. 107–21). London: Routledge. Loasby, Brian J. (1998). ...
www.idrc.ca/ fr/ ev-118649-201-1-DO_TOPIC.html

Scholarly Research and the Future of Body Aesthetics in the Sport ...
Scholarly Research and the Future of Body Aesthetics in the Sport Marketing Literature from Academy of Marketing Science Review in Business provided free by ...
findarticles.com/ p/ articles/ mi_qa3896/ is_200801/ ai_n24393474/ pg_27

Blackwell Synergy - Int J Cons Stud, Volume 31 Special Issue ...
Skip to main content. Blackwell Synergy. Email: ? Password:. Register · Forgotten Password · Athens/Institution Login ...
www.blackwell-synergy.com/ doi/ abs/ 10.1111/ j.1470-6431.2006.00584.x

" Are we able to organise an event for Hennes and Mauritz which ...
BIANCHI MARINA, The active consumer, Novelty and Surprise in Consumer Choice, London: Routledge, 1998,. page 225. Page 6. 6. First, a study of H&M, ...
rudar.ruc.dk/ bitstream/ 1800/ 1786/ 3/ H& M%2Bproject%5B1%5D.pdf

Information Economics and Policy : Technological cooperation and ...
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© FRANK TRENTMANN
‘Work and the Sirens of Consumption in Eighteenth-Century London’, in Marina Bianchi, ed., The Active Consumer: Novelty and Surprise in Consumer Choice ...
www.consume.bbk.ac.uk/ working_papers/ CalTechTrentmann.doc

OF IMMORTAL FIRMS AND MORTAL MARKETS:
IMMORTAL FIRMS IN MORTAL MARKETS? HOW ENTREPRENEURS DEAL WITH “THE INNOVATOR’S DILEMMA”. Nicholas Dew. The Darden Business School. University of Virginia ...
www.effectuation.org/ ftp/ SMJID.doc

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