eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business (Google eBook)

Corey Perlman

John Wiley & Sons, Mar 25, 2009 - Business & Economics - 208 pages

In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the solution to the entrepreneur's Internet marketing problem. This do-it-yourself book provides the know-how that's needed to win business in cyberspace while eliminating the need for a large marketing budget. In just an hour or two a week, the small business owner will gain control of his or her Internet marketing campaign, using the step-by-step method Perlman presents. Specifically, readers will learn the keys to improving their search-engine ranking (the critical driver of traffic to a Website), how to create and manage blogs and e-newsletters and, finally, the secrets to a successful, sales-driven website.

What people are saying

Review: eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business

User Review  - Andy Baldwin - Goodreads

Excellent overview of Search Engine Optimization for authors and small business owners. Simple practical steps to follow to build your web traffic.

Review: eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business

User Review  - Irawati - Goodreads

I learned the nuts and bolts of internet marketing techniques in a short period of time through this book!

Contents

• PROVEN INTERNET MARKETING TECHNIQUES TO GROW YOUR BUSINESS Section 2 Create a Web Presence to Dominate the Search Engine...: 81
• PROVEN INTERNET MARKETING TECHNIQUES TO GROW YOUR BUSINESS CLOSING WORD: 165
• PROVEN INTERNET MARKETING TECHNIQUES TO GROW YOUR BUSINESS GLOSSARY: 169
• PROVEN INTERNET MARKETING TECHNIQUES TO GROW YOUR BUSINESS BONUS RESOURCES: 175
• PROVEN INTERNET MARKETING TECHNIQUES TO GROW YOUR BUSINESS INDEX: 177
• PROVEN INTERNET MARKETING TECHNIQUES TO GROW YOUR BUSINESS BONUS OFFER DETAILS: 183

About the author

Corey Perlman is the President of eBoot Camp, Inc., an education company that provides people with the knowledge and skills to effectively market their business on the Web. Through interactive books, seminars, and workshops, Corey quickly transforms business owners, entrepreneurs, and company employees into Internet marketing "propeller-heads." For more information, go to www.TheEbootcamp.com.

Bibliographic information

• Title: eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business
• Author: Corey Perlman
• Publisher: John Wiley & Sons, 2009
• ISBN: 0470522402, 9780470522400
• Length: 208 pages
• Subjects: Business & Economics / Marketing / General