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achieve aesthetic affluence American areas Asahi asset attractive bathroom fixtures beauty become beer brand image Bridgestone Bridgestone Corporation business domain clients company's concept consulting consumers corporate citizenship corporate cultures corporate identity corporate image corporate mission Corporation Japan's corporation's create cultural marketing Daiei department store diversifying Eliot Noyes employees environment example founder's Ginza store goal image differentiation important INAX Isetan Ishizaka Japan Japan's largest Japanese companies Japanese corporations Juchheim's Kanagawa Kenwood Corporation Kirin leader logo major manufacturer Marine's market share Matsuya Matsuzakaya Mazda means ment merchandise national brand NTT's packaging panies PAOS PAOS's Phase proposed putt-putt retail role Seibu Seibu Department Stores Seiyu's No-Brand Sekisui shoppers showroom started store brand success sumer target Teijin today's Tokio Marine Tokyo lifestyle Toray Toray Industries Toyota Motor Corporation tradition umbrella brand visual identity visual standardization Walter Margulies XSITE yuppies