Marketing: an introduction

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Pearson/Prentice Hall, 2007 - Marketing - 522 pages
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Review: Marketing: An Introduction (6th Edition)

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have not read yet, but believe very helpful for beginner students who's goona study marketing! Read full review

Contents

PROFESSORS ON THE GO
1
CHAPTERBY CHAPTER INSTRUCTORS MATERIAL
31
Managing Profitable Customer Relationships
33
Copyright

16 other sections not shown

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