Television: The Management Magazine of Broadcast Advertising, Volume 16

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F. Kugel., 1959 - Television
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Contents

TOGETHERNESS INC THE BAROWSKYS OF HOLYOKE Todays business climate rarely produces
46
INTRODUCING A NEW PRODUCT REGIONBYREGION This months
52
RADIO STUDYTHE FORTY SPOT FALLACY New findings by A C Nielsen Co raise some signifi
62
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