Front Cover
Penguin Canada, Sep 28, 2010 - Business & Economics - 448 pages
11 Reviews
In their 2007 bestseller, Wikinomics, Don Tapscott and Anthony Williams taught the world how mass collaboration was changing the way businesses communicate, compete, and succeed in the new global marketplace. But much has changed in three years, and the principles of wikinomics are now more powerful than ever.

In this new age of networked intelligence, businesses and communities are bypassing crumbling institutions. We are altering the way our financial institutions and governments operate; how we educate our children; and how the health-care, newspaper, and energy industries serve their customers.

In every corner of the globe, businesses, organizations, and individuals alike are using mass collaboration to revolutionize not only the way we work, but how we live, learn, create, and care for each other.

Once again backed by original research, Tapscott and Williams provide vivid new examples of organizations that are successfully embracing the principles of wikinomics.

What people are saying - Write a review

User ratings

5 stars
4 stars
3 stars
2 stars
1 star

Review: Macrowikinomics: Rebooting Business and the World

User Review  - Luis Orozco - Goodreads

I liked the ideasresented in the book, but having read it a number of years after its release, I find it somehow too optimistic and extremely repetitive. Read full review

Review: Macrowikinomics: Rebooting Business and the World

User Review  - Rajat Acharya - Goodreads

A book that talks about the overall economic situation and creates great connections accross sectors to prove that by solving one problem, you could fix another. You do not have to be into economics to read this book. Any Science, Math, Media etc geek will also enjoy this book! Read full review

Bibliographic information