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Age of Propaganda:

The Everyday Use and Abuse of Persuasion
Front Cover
17 Reviews
Macmillan, Mar 14, 2001 - Political Science - 432 pages
Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.

Drawing on the history of propaganda as well as on contemporary research in social psychology, Age of Propaganda shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in.

This revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, U.F.O. abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations.
  

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Review: Age of Propaganda: The Everyday Use and Abuse of Persuasion

User Review  - Jonathan Jeckell - Goodreads

The text was easy to read and engaging, but a little verbose in making it conversational. I wish the topics were organized a little bit better to summarize or group different forms of persuasion a ... Read full review

Review: Age of Propaganda: The Everyday Use and Abuse of Persuasion

User Review  - Jennifer Whiteside - Goodreads

This book was very well written and highly readable for a slightly dry subject. It's a must-read for anyone subjected to advertising or political campaigning. The book points out the ways that advertisers and campaigners use emotions, messengers, and information to sway our thinking. Read full review

All 16 reviews »

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Contents

II
1
IV
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V
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VI
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VII
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VIII
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IX
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X
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XXXIX
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XLI
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L
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XI
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XXXVIII
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LII
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LXVIII
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LXIX
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LXXI
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LXXII
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LXXIV
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LXXV
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LXXVI
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Copyright

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References from web pages

wh Freeman Publishers - Age of Propaganda
Paper, 320 pp. 0-7167-3108-8, $16.95 Summary · About the Authors · Excerpt · What Reviewers Are Saying Other Titles by: ...
www.whfreeman.com/ GeneralReaders/ book.asp?disc=& id_product=1149000085& compType=EXCER

Macmillan Academic Marketing
Henry Holt and Co. 432 pages Size: 6 1/8 x 9 1/4 $18.00 Trade Paperback, Holt Paperbacks Pub Year : 2001 ISBN-10: 0-8050-7403-1 ISBN-13: 978-0-8050-7403-1 ...
www.macmillanacademic.com/ Academic/ Book/ BookDisplay.asp?BookKey=1081387

SOC/PSY 530 – FREESE – Reading Guide for Age of Propaganda Note:
SOC/PSY 530 – FREESE – Reading Guide for Age of Propaganda. Note: PA refers to the authors (Pratkanis and Aronson). This reading guide is provided as a ...
www.ssc.wisc.edu/ ~jfreese/ socpsy530/ propagandaguide.pdf

Term papers on "Age of Propaganda", "Age of Propaganda" research ...
This paper examines how Anthony Pratkanis and Elliot Aronson's book, "Age of Propaganda: The Everyday Use and Abuse of Persuasion", provides a detailed ...
www.academon.com/ lib/ paper/ 53530.html

PS 473, Persuasion & Propaganda
PS 473, Public Opinion. Lecture Outline: Political Persuasion & Propaganda. I. Age of Propaganda. A. The Essential Modern Dilemma: We value persuasion as ...
www.uky.edu/ AS/ PoliSci/ Peffley/ 473%20Persuasion%20& %20Propaganda%20(11-3-05).htm

JSTOR: Persuasion and Politics: The Social Psychology of Public ...
Age of Propaganda: The Everyday Use and Abuse of Persuasion. By Anthony R. Pratkanis and Elliot Aronson. New York: wh Freeman & Co., 1992. 299 pp. ...
links.jstor.org/ sici?sici=0162-895X(199509)16%3A3%3C627%3APAPTSP%3E2.0.CO%3B2-Y

ebscohost Connection: The Age of Propaganda: The Everyday Use and ...
The Age of Propaganda: The Everyday Use and Abuse of Persuasion. Authors: Salwen, Michael B. Source: Journalism Quarterly; Summer92, Vol. ...
connection.ebscohost.com/ content/ article/ 1025042002.html;jsessionid=CC324A39C9E9272849E22ABF09147084.ehctc1

JMC 614: MASS MEDIA AND PUBLIC OPINION (FALL 2005)
JMC 614: MASS MEDIA AND PUBLIC OPINION (FALL 2005). Meeting time and place: Merrill 347, TR 2:00-3:15. Professor: Paul Brewer. Office Hours: Johnston 126, ...
www.uwm.edu/ ~prbrewer/ jmc614fall2005.pdf

The Art of Persuasion: Propaganda Machines Go Into Overdrive ...
... and author of Age Of Propaganda: The Everyday Use And Abuse Of Persuasion, agrees. But he says in the weeks ahead, as collective shock begins to ebb, ...
www.commondreams.org/ views01/ 1004-11.htm

Pathfinder: Propaganda and Persuasion
Age of propaganda :the everyday use and abuse of persuasion. By Anthony R. Pratkanis. This book draws on historical propaganda tactics and reveals mass ...
www.sdst.org/ shs/ quest/ pathfinder/ propaganda.htm

About the author (2001)

Anthony Pratkanis is professor of psychology at the University of California, Santa Cruz.

Elliot Aronson is one of our nation's most eminent social psychologists. He is professor emeritus at the University of California, Santa Cruz.

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