Production for the Graphic Designer
This updated guide to the production of printed matter covers the revolution in electronic technology in the past 20 years. The author shows how to master the new technologies by understanding how they developed and how they work.
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Alphatype ancestry neither history ancient Egyptians Babylonian builders foreshadowed BASKERVILLE beautiful manuscript letters binding BODONI called cast chance thought straying characters coated continuous-tone copy corrections cyan cylinder designer desktop publishing dim past disk dots dots per inch earliest ancestry electronic engraving finish flat Flexography fold font four-color FUTURA GARAMOND gravure halftone HELVETICA herald of tomorrow hieroglyphs history nor relics hyphenated impressed in plastic JOHANN GUTENBERG keyboard laser letterpress letterpress printing letterspacing light line copy lines of type machine magenta mechanical medieval scribes metal type offset lithography offset printing operator output past by Babylonian photograph phototypesetting photounit plastic clay printed piece printer printing plate printing process process colors produce proof relics remain reproduce Reverse Reverse Reverse scanner screen set type sheet space storage surface Surprint Surprint Surprint tape transparency typeface typesetting typographer unit voice of today wedge-shaped symbols impressed wordspacing