Microsoft CRM For Dummies

Joel Scott, Michael DeLisa

Wiley, Nov 11, 2004 - Computers - 380 pages

• The ideal introductory guide to Microsoft's much anticipated entry into the Customer Relationship Management (CRM) software marketplace
• Discusses the key features of Microsoft's CRM software, including tools to help businesses sell more effectively, manage all customer communications in one place, track and convert leads, make informed decisions faster, and provide consistent service
• Provides expert tips and tricks to make the software work more effectively
• Explains how to achieve increased customer satisfaction, customer loyalty, and more profitable customer relationships
• Author is considered one of a handful of global experts on CRM for small- and medium-sized businesses

About the author

Joel Scott is among a handful of global experts on CRM for small and medium-sized businesses.

Michael DeLisa is the Director of Training at Computer Control Corporation.

Bibliographic information

• Title: Microsoft CRM For Dummies; --For dummies
• Authors: Joel Scott, Michael DeLisa
• Publisher: Wiley, 2004
• ISBN: 0764544896, 9780764544897
• Length: 380 pages
• Subjects: Computers / Desktop Applications / General; Computers / Enterprise Applications / General