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One of the most worthwhile books to read for anybody interested in psychology in particular, or just in philosophy of science in general. Suitabile for laypeople but also for folks with considerable background in behavior analysis.
The best about the book probably is the clear cut explanation of behaviorism as a philosophy of science, as opposed to "mentalism" (or pseudo-science) in fields such as cognitive psychology or even sociology.
Review: Understanding Behaviorism: Science, Behavior, And CultureUser Review - Michelle - Goodreads
Loved the analyses on social issues. Mine is actually falling apart from use! Read full review