Results 1-9 of 9

LibraryThing Review

User Review  - capiam1234 - LibraryThing

Didnt think that a book on proven advertising methods would have some valuable ideas for me. I do a lot of direct mail and needed some ideas on how to differentiate my methods over direct competitors ... Read full review

LibraryThing Review

User Review  - smcamp1234 - LibraryThing

Didnt think that a book on proven advertising methods would have some valuable ideas for me. I do a lot of direct mail and needed some ideas on how to differentiate my methods over direct competitors ... Read full review

Review: Tested Advertising Methods

User Review  - Terry - Goodreads

Great for understanding copy writing. Interesting reading about advertising. I have read it three times over my career. It's amazing how accurate it is even today. Read full review

Review: Tested Advertising Methods

User Review  - Troy Clark - Goodreads

Sucked my highlighter dry! Another for my ready reference shelf. Great book that really merits at least 4.5 stars. Read full review

Review: Tested Advertising Methods

User Review  - Jeremy - Goodreads

Another classic advertising & marketing book by someone who has spent serious time in the trenches and knows the business. There are some great ideas any small business owner or marketer can incorporate. Read full review

Review: Tested Advertising Methods

User Review  - Omar Halabieh - Goodreads

Below are excerpts from the book that summarize the key points presented by the authors: 1) "Caples' Three-Step Approach To Creativity: 1) Capture the prospect's attention. Nothing happens unless ... Read full review

Review: Tested Advertising Methods

User Review  - Shivam Ratnani - Goodreads

Contains the most important rules of advertising, all backed by facts. Must read for everyone who'd want to make it in Advertising! Read full review

Review: Tested Advertising Methods

User Review  - Shawn Camp - Goodreads

Didnt think that a book on proven advertising methods would have some valuable ideas for me. I do a lot of direct mail and needed some ideas on how to differentiate my methods over direct competitors ... Read full review

Review: Tested Advertising Methods

User Review  - Angela - Goodreads

Concise how-to, logical reasoning why to do it, and plenty of examples on how it's done. Read full review


User ratings

5 stars
7
4 stars
9
3 stars
0
2 stars
0
1 star
0