The Other 90%: How to Unlock Your Vast Untapped Potential for Leadership and Life (Google eBook)

Front Cover
Crown Publishing Group, Feb 10, 2010 - Business & Economics - 336 pages
15 Reviews
For centuries, it has been assumed that there are vast limits to human capacity. Now, although a host of scientific discoveries prove this wrong, a mindset of limits persists, blocking us from our greatest possibilities and leaving us feeling bombarded by stress, change, and uncertainty. No matter how hard we work, no matter how much we give, we're still not getting what we hoped for. There is another way.

Dr. Robert Cooper, a neuroscience pioneer and leadership advisor, urges us to take a radically different view of human capacity. We are mostly unused potential, he says, employing less than 10 percent of our brilliance or hidden talents. In easy-to-follow steps, he explains how to develop and apply the art and science of your hidden capacity.

The art is the motivation and inspiration coming from the wonderful stories that are the heart of The Other 90%. Dr. Cooper draws on his wide-ranging insights and experiences to show how it's possible to make a difference in yourself and others.

However, inspiration without a way to turn vision into reality is an empty vessel. Combining art with science, Dr. Cooper provides extraordinary help in the form of specific, little-known practical ways to use the latest research in neuroscience, performance psychology, and work physiology for excelling in a pressure-filled world. He shows you how to:

* Increase energy at work -- and have more energy for personal and family life.

* Activate the brain's "alertness switches" to defeat pressure and stress.

* Use not only the brain in your head but the ones in your heart and gut.

* Motivate exceptional ingenuity and performance in yourself and others.

The most exciting breakthroughs will not come from advances in technology but from a deeper realization of what it means to be most human and alive. Many of the choices that can dramatically change our lives are simple and practical -- yet few people know what these choices are or how to apply them in work and life. The Other 90% is your guide to new territory and new challenges.


From the Hardcover edition.
  

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Review: The Other 90%: How to Unlock Your Vast Untapped Potential for Leadership and Life

User Review  - Michael Ryan - Goodreads

This book is very good value. Genuine wisdom. Confirmed me in all of my views. :-) Read full review

Review: The Other 90%: How to Unlock Your Vast Untapped Potential for Leadership and Life

User Review  - Gineve Rudolph - Goodreads

This book can change lives (in very simple little ways). Inspirational! Read full review

Contents

Be an Original
3
Be Quick Without Rushing 65
64
Let Your Life Speak
111
Get a Life
123
FARSIGHTEDNESS
132
Test Your Spirit in the Laboratory
196
Bury Your Crystal Ball
228
Develop the Skin of a Rhino and
234
Keep Challenging Your Edges
245
Care as If Everything Depends on Your Caring
253
Rosc o Banner Where a Banner Never Flew
262
ACKNOWLEDGMENTS 275
274
NDEX
307
Copyright

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About the author (2010)

Robert K. Cooper, Ph.D., is a faculty member of the "Lessons in Leadership Distinguished Speaker Series." Called a "national treasure" by Professor Michael Ray of the Stanford Business School, Dr. Cooper is recognized for his pioneering work on excelling under pressure and the neuroscience of trust, initiative, and commitment. He has designed and presented leadership development programs for many organizations, including Arthur Andersen, 3M, Ford, Sun Microsystems, Novartis, and Allstate.


From the Hardcover edition.

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