The Idea of Design

Front Cover
Victor Margolin, Richard Buchanan
MIT Press, 1995 - Art - 285 pages
2 Reviews

The Idea of Design is an anthology of essays that addresses the nature and practiceof product design and graphic design in the contemporary world. The essays, selected from volumes4-9 of the international journal Design Issues, focus on three themes: reflection on the nature ofdesign, the meaning of products, and the place of design in world culture. The authors aredistinguished scholars, historians, designers, and design educators. The diversity of their workillustrates the pluralistic and interdisciplinary dimensions of the idea of design in contemporaryculture.Contributors : Rudolf Arnheim. S. Balaram. Richard Buchanan. A. Cheng. MihalyCsikszentmihalyi. Yves Deforge. Clive Dilnot. Alain Findeli. Jorge Frascara. Tony Fry. RajeswariGhose. Takuo Hirano. Martin Krampen. Laus Krippendorf. Tomas Maldonado. Victor Margolin. AbrahamMoles. Victor Papanek. Gert Selle. Ann Tyler. Barbara Usherwood.A Design Issues Reader

  

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Contents

Acknowledgments
Design Before Design
MoholyNagys Design Pedagogy in Chicago 19371946
Fine Art or Social Science?
The Future Isnt What It Used To
Rudolf Arnheim
Martin Krampen
The Role of Audience in Visual Communication
Rajeshwari Ghose
Design History and Marginality
A Personal
A Cheng
GertSelle
The Idea of Comfort
Barbara Usherwood
What of it in a Post Industrial Society?

The Power of Punctuation
Product Symbolism of Gandhi and Its Connection with Indian
The Gift
On the Essential Contexts of Artifacts or on the Proposition that
The Product Environment
Sources
Copyright

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About the author (1995)

Victor Margolin is a professor of art and design history at the University of Illinois at Chicago. He is the author, editor, or coeditor of a number of book, including "The Struggle for Utopia," "Discovering Design," and "Design Discourse," all published by the University of Chicago Press.

Mads Nygaard Folkmann is Associate Professor in the Department of Design and Communication,University of Southern Denmark.

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