The Strategy Process

Henry Mintzberg, James Brian Quinn, John Voyer

Prentice Hall, 1995 - Business & Economics - 595 pages

For Strategic Management and Business Policy courses for the undergraduate.

John Voyer joins the already winning combination of Mintzberg and Quinn for this new version of the book that teaches "how strategies really form". This text will provide the most balanced and easily accessible coverage of the various schools of thought in strategy. The authors have strengthened the "formulation" material while keeping the already thorough coverage of "formation" material intact.

Contents

• THE STRATEGIST 223: 22
• STRATEGY DESIGN AND PLANNING: 49
• BUSINESS LEVEL STRATEGY ANALYSIS: 80
• STRATEGY FORMATION: 103
• FOUNDATIONS OF STRATEGY FORMATION: 133
• ORGANIZATIONAL CULTURE AND STRATEGY: 168
• POWER AND POLITICS: 188
• STRUCTURE AND STRATEGY IN MATURE: 250
• STRUCTURE AND STRATEGY IN PROFESSIONAL: 276
• CORPORATELEVEL STRATEGY AND STRUCTURE: 319
• GLOBAL STRATEGY AND STRUCTURE: 352
• MANAGING CHANGE: 376
• THINKING STRATEGICALLY: 402
• EDWARD MARSHALL BOEHM: 430
• GENERAL MILLS INC: 441
• THE SYSTEM360 DECISION: 458
• SONY CORPORATION: 471
• W L GORE ASSOCIATES INC: 488
• NATIONAL WESTMINSTER BANK U S A: 499
• PEET RUSS ANDERSON AND DETROIT: 527
• MICROSOFT CORPORATION: 534
• 1991: 543
• CADBURY SCHWEPPES PLC: 555
• ZAYRE CORPORATION: 562

Bibliographic information

• Title: The Strategy Process
• Authors: Henry Mintzberg, James Brian Quinn, John Voyer
• Editors: Henry Mintzberg, James Brian Quinn, John Voyer
• Contributors: James Brian Quinn, John Voyer
• Publisher: Prentice Hall, 1995
• Original from: the University of Michigan
• Digitized: Aug 23, 2010
• ISBN: 013556557X, 9780135565575
• Length: 595 pages
• Subjects: Business & Economics / Strategic Planning