Results 1-6 of 6
User Review - Flag as inappropriate

Шикарная книга.
В подзаголовке Как компания Google и ее конкуренты переписали законы бизнеса и изменили нашу культуру, но это книга не про Гугл. Как пишет сам автор, он счастливо догадался не
писать именно о компании, как все его к тому склоняли. Он написал про философию поиска, про его эволюцию и про роль поиска в будущем вэб-бизнеса и бизнеса вообще.
Волнующая, масштабная вещь, при этом просто и толково написанная.
К слову, сам автор тоже весьма заслуженный человек. Один из основателей журнала Wired, ведущий конференции вэб 2.0, колумнист журнала Business 2.0.
Поиск - основная модель навигации в вэб. В отличии от портальной, или каталожной модели
Поиск - суть модели поведения человека
Поиск - поток кликов и поисковых запросов скажет о ком бы то ни было, куда больше, чем он о том думает.
В книге куча блестящих идей, умных мыслей и здорового визионерства.
 

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Sathyan Velumani - Goodreads

One of the books that changed how i started to look at the world we live in. Introduced me to Adwords, Overture, Adsense - how google makes money which did expand my know how and helped my career Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Shiri - Goodreads

Fascinating book in the history of commercial search engines, including (but not limited to) Google. Must read for anyone in the field; highly recommend for non technical readers as well! Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Nick - Goodreads

I have had this book for over a year but I just started adn finished reading it (read along with Audible is my style) this weekend. I should have read it sooner. Lot's of great info on the history of ... Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Manda - Goodreads

The Search is an amazing book! It has somehow managed to tell the story of Google's overnight success and its continuing potential in a novel like manner that is easy to follow. It tells an incredible ... Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

User Review  - Justin Gerhardstein - Goodreads

"The Search" is a great book that explains how the big guys are making money through search websites such as yahoo, google and AOL. There is a book out on the market that is just about google, yet ... Read full review


User ratings

5 stars
19
4 stars
20
3 stars
16
2 stars
3
1 star
0

5 stars - 6
3 stars - 10
1 star - 0

Editorial reviews - 0