Love Thy Customer: Creating Delight, Preventing Dissatisfaction, and Pleasing Your Hardest-to-please Customers

Front Cover
McGraw-Hill, 2005 - Business & Economics - 133 pages
The bestselling authors of Dealing with People You Can't Stand deliver proven tactics for exceptional customer service. In today's consumer-driven market, the first commandment is love thy customer. As highly sought-after corporate trainers and speakers, Rick Brinkman and Rick Kirschner use their trademark no-nonsense style and innovative communication techniques to win over even the most difficult customers, keeping them satisfied and loyal. Their unique, user-friendly approach to customer service focuses on the personal interactions between businesses and customers that can make or break the deal.Love Thy Customer provides people-oriented advice for short-term success and long-term growth, including: skills and strategies to win customers over; tactics to prevent customer dissatisfaction; maneuvers to resolve a full range of problems; ways to maintain customer focus; and methods for business owners to cultivate a strong service ethic. Customer satisfaction is more important than ever, and Love Thy Customer delivers the strategies that build a strong and loyal consumer base.

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Contents

Honor Thy Customer
3
Understand Thy Customer
7
Welcome Thy Customer
15
Copyright

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