Rainbow's End: The Crash of 1929

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Oxford University Press, 2003 - Business & Economics - 345 pages
9 Reviews
Few single events have affected business and society in the US so profoundly, and in such a short time. There have also been few books that address both these elements of the crash together, and very little published on the subject in the past decade. In this book, a gifted narrative historian with extensive background in the history of business and finance will put into perspective the many conflicting theories of what caused the crash, what role speculation did or did not play, whether or not it could have been avoided, and what role it played in bringing on the depression. The crash itself will be the climax of the narrative. Most of the book will concentrate on the decade before the crash, outlining the heavy bull market, and describing an era of unprecedented technological development, optimism, and expanding wealth. This decade saw the burgeoning of mass society and a popular culture driven by media and advertising, and a heady free market marked by unregulated banking andcredit systems, and get-rich-quick schemes. Klein argues that the stock market crash marked a turning point in American history where the failure of self-regulating individualism led to an overhaul of the financial system and much more government regulation. It threw into question the beliefs in the American dream spawned by the 20s and preceded a preiod of deep depression, not only economically, but in regard to the most fundamental American values. The narrative will use a variety of people,developments, and events to illuminate these themes: Jack Morgan, Richard Whitney, Joseph Kennedy, Charles Mitchell, Herbert Hoover, John J. Raskob, and Alexander J. Noyes.
  

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Review: Rainbow's End: The Crash of 1929 (Pivotal Moments in American History)

User Review  - Martha Smith - Goodreads

History. I thoroughly enjoyed every page of this book. Klein paints the most compelling picture yet of the stock-market crash of 1929. Klein tells the story of the crash clearly and well, with some ... Read full review

Review: Rainbow's End: The Crash of 1929 (Pivotal Moments in American History)

User Review  - Brian - Goodreads

At Rainbow's End provides a succinct yet through look at the Great Depression and how it changed life in America. By tracking the propensities of the 1920s and the rise of consumer culture the reader ... Read full review

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Contents

The Summer of Fun 1929
1
America the Bountiful
19
The Club and the Street
42
Plungers and Politicians
61
The Birth of the Bull
80
The Good Life
101
The New Era
121
The Culture of Greed
145
The Fall Follies
190
Rainbows End
207
Over the Rainbow
236
The Winter of Discontent 1930
253
Notes
279
Selected Bibliography
313
Acknowledgments
323
Index
325

Makin Whoopee
165

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About the author (2003)


Maury Klein is Professor of History at the University of Rhode Island and one of the most acclaimed historians of American business at work today. He is the author of many books, including The Life and Legend of Jay Gould, Unfinished Business: The Railroad in American Life, and Days of Defiance: Sumter, Secession, and the Coming of the Civil War.

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