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Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Erika RS - Goodreads

Thisis a history of search and search engines with a focus on Google. Battelle also discusses the social significance of search. I found the most interesting part of the book to be the history of ... Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Sathyan Velumani - Goodreads

One of the books that changed how i started to look at the world we live in. Introduced me to Adwords, Overture, Adsense - how google makes money which did expand my know how and helped my career Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Shiri - Goodreads

Fascinating book in the history of commercial search engines, including (but not limited to) Google. Must read for anyone in the field; highly recommend for non technical readers as well! Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Socialbookshelves.com - Goodreads

Let's get the obvious out of the way first - my copy of this book was published in 2005. Now, that might not seem like a huge revelation, but eight years is a long time in the age of the internet - in ... Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Stuart - Goodreads

"An excellent book that explores the beginnings of Google in the dorm rooms of Stanford PhD students Larry Page and Sergey Brin. Really captures their thought process as they applied algorithms to ... Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Sam Motes - Goodreads

Search gives a good history of the early players in search including offerings such as Veronica, Web Crawler, GoTo, AltaVista and others and pointed out where they stumbled along the way and lead to ... Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Matt - Goodreads

A cool look at the evolution of the internet through search engines - not just Google, but also the earlier-generation Webcrawler, Excite, AltaVista, etc - and the respective business models behind ... Read full review

Review: The Search: How Google and Its Rivals Rewrote the Rules of Business andTransformed Our Culture

User Review  - Tim Kadlec - Goodreads

The Search is a good, but not great, book detailing Google's ascension to the top of the search world. It's interesting to hear the background story of how Google came about, and some of the other ... Read full review


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