The Economics of Staging the Olympics: A Comparison of the Games, 1972-2008 (Google eBook)

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Edward Elgar Publishing, Jan 1, 2004 - Business & Economics - 332 pages
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"This book arises from the need to analyse, in detail, the various economic aspects that the Olympic Games mean for host cities. Since 1984 increasingly more cities in the world have announced their interest in staging the Olympic Games, making it a festival with significant economic dimensions. What followed have been economic triumphs and tragedies, glories and fiascos - all are included in the 36 years of Olympic history reviewed in this book." - foreword.
  

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Contents

Introduction the situation of modern cities and the Olympic Games
1
Methodology justifications for use
4
22 AREA OF INVESTIGATION
5
23 TRANSFORMATION OF DATA
9
Financing of the Games interests winners and losers
12
32 EVOLUTION OF FINANCING FROM MUNICH 1972 TO BEIJING 2008
15
33 INTERESTS IN FINANCING THE OLYMPICS
18
34 THE IMPACTS OF OLYMPIC GAMES
25
91 EXPENDITURES FOR THE LOCATION
196
92 EVENT EXPENDITURES
199
93 EXPENDITURES FOR CEREMONIES AND CULTURAL EVENTS
203
94 COSTS OF TECHNOLOGY
216
95 COSTS OF SECURITY
221
96 COSTS OF ADMINISTRATION
229
97 COSTS OF PUBLIC RELATIONS AND CORPORATE DESIGN
232
98 COSTS OF THE INTERNATIONAL BROADCASTING CENTRE
237

Growth and financial gigantism the scale of the Olympic Games
28
42 GROWTH OF THE IOC
29
43 GROWTH AND FINANCIAL GIGANTISM
32
Technique of measuring the economic impact of Olympic Games
35
51 ANALYSIS METHOD IN THIS BOOK
36
Tourism and exports the sleeping giants
46
62 EXPORTS AND FOREIGN INVESTMENTS
65
Investments and the reconstruction of a city burdens and opportunities
68
72 IMPACTS OF OLYMPICS ON THE URBAN STRUCTURE
71
73 FOLLOWUP BENEFITS AND COSTS
87
74 OPPORTUNITIES FOR URBAN DEVELOPMENT THROUGH OLYMPIC GAMES
91
75 GLOBALIZATION THROUGH OLYMPIC GAMES
93
The great source of income revenues of the OCOG
95
81 SELLING OF OLYMPIC TELEVISION RIGHTS
99
82 REVENUES FROM SPECIAL MARKETING MEASURES
120
83 REVENUES FROM TICKET SALES
167
84 OTHER REVENUES
180
The flip side of the coin expenditures of the Organizing Committee
193
99 COSTS OF THE OLYMPIC FAMILY
239
Jobs jobs jobs great opportunities or flash in the pan?
247
101 EMPLOYMENT THROUGH THE OLYMPIC GAMES
249
102 DURATION OF JOBS AND SECTORS OF EMPLOYMENT
252
The Olympic aftermath price increases and economic legacy
257
111 PRICE CHANGES FOR THE CITIZENS
259
112 OTHER PRICE CHANGES AFFECTING THE CITIZENS
261
113 INFLUENCE OF THE IOC ON PRICE LEVELS
264
114 THE ECONOMIC LEGACY OF OLYMPIC GAMES
265
the Olympics today and the challenge for future hosts
275
121 THE OCOG AND THE IOC AS DECISIONMAKERS OF THE OLYMPIC MOVEMENT
280
122 MACROECONOMIC IMPLICATIONS OF OLYMPIC GAMES
284
123 ECONOMIC IMPLICATIONS OF THE OCOG
293
124 GENERAL DEMANDS RESULTING FROM THE INVESTIGATION
296
References
298
Interviews
325
Index
329
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