Contemporary Business Communication

Front Cover
Cengage Learning, Dec 28, 2007 - Business & Economics - 592 pages
1 Review
Contemporary Business Communication prepares students for business communication by employing a hands-on approach--connecting topics, examples, and exercises to the modern workplace. The text provides ample opportunity for students to practice their oral and written skills, and includes strategies for using email, voicemail, the Internet, and other innovations in communication technology. The streamlined Seventh Edition has been completely updated to reflect current trends and practices in the world of business. The revised textbook package now features a web-based version of the Urban Systems Case Study Simulation with an updated, student-friendly BusCom online writing tutorial.
Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
  

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

Understanding Business Communication
2
Contemporary Issues in Business Communication
36
Interpersonal Communication Skills
74
The Writing Process
104
Revising Your Writing
136
Routine Messages
178
Persuasive Messages
216
BadNews Messages
254
Writing the Report
338
Making Oral Presentations
386
Employment Communication
428
Reference Manual
475
References
545
Credits
550
Index
552
Grading Symbols
563

Planning the Report and Managing Data
292

Common terms and phrases

About the author (2007)

Scot Ober (Ph.D, Ohio State) is a full-time consultant in business communication and document processing. Prior to his consulting career, Dr. Ober was Professor of Business at Ball State University. In addition to having taught Business Communication for over twenty years, he served as Editor of the Business Communication Quarterly for 1995 and 1996 and conducted an MBA-level Distance Learning Program through Ball State University.

Bibliographic information