Young World Rising: How Youth Technology and Entrepreneurship are Changing the World from the Bottom Up (Google eBook)

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John Wiley & Sons, May 5, 2010 - Business & Economics - 224 pages
4 Reviews
Young World Rising gives you an exclusive glimpse into the new trend that's transforming global business and changing the dynamics of globalization

The global Millennial generation is 4.1 billion strong, and the spread of data networks is empowering them to build radically new kinds of organizations adapted to a flat and crowded world. Young World Rising takes you on a panoramic tour of the new centers of enterpreneurial innovation on five continents.

  • Explore the dynamics driving the emergence of the Young World
  • Demonstrate how wired Young World insurgents are reinventing entrepreneurship
  • Get an inside look at the most innovative Young World businesses from India, Africa, Latin America and Southeast Asia
  • Identify how your organization can capitalize on the rise of the Young World to find new talent, open new markets, identify investment opportunities and more

With more than a dozen unique and in-depth case studies, Young World Rising is essential reading for every organization coming to grips with the challenges of globalization and demographic change in the 21st century.

  

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Review: Young World Rising: How Youth Technology and Entrepreneurship are Changing the World from the Bottom Up (Microsoft Executive Leadership Series)

User Review  - Pete Welter - Goodreads

Book about how millenial youth, far more prevalent in some developing nations and in developed nations (and also China, which is rapidly aging), are leveraging technology, knowledge of local problems ... Read full review

Review: Young World Rising: How Youth, Technology and Entrepreneurship Are Changing the World from the Bottom Up

User Review  - Suzanne LaVenture - Goodreads

This is another book I read for work (wouldn't have picked it up on my own), but it did have some interesting ideas. It takes the rather optimistic view that the Youth Bulge is a positive thing ... Read full review

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Contents

INTRODUCTION
1
The Rising Tide Three Trends Driving
17
Laying the Groundwork Aligning
47
Young World Entrepreneurship in Action
65
Engaging the Young World Strategies
131
Conclusion
161
AppendixA
171
Appendix B
179
Acknowledgements
189
Copyright

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About the author (2010)

ROB SALKOWITZ is a writer and consultant specializing in the social implications of new technology and the next-generation workforce. He has worked with Microsoft and other leaders in global business to help formulate market strategy and articulate business goals. As an entrepreneur, Rob has helped start seven businesses and is a principal in the Seattle-based communications firm MediaPlant, LLC. Rob is author of Generation Blend and coauthor (with Daniel Rasmus) of Listening to the Future, both from Wiley. He lives and works in Seattle, Washington.
www.youngworldrising.com

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