Web Design For Dummies

Front Cover
John Wiley & Sons, Mar 21, 2011 - Computers - 336 pages
0 Reviews
How many times have you visited a Web site and thought that you could do a better job if only you had the knowledge and skills?   Or perhaps you have a great idea for a Web site but don’t know how to get started? What was once exclusively a task for professionals, Web designing, has become more accessible to amateurs, thanks to loads of handy software. With Web Design For Dummies, you will be able to design your own Web site like a pro.

Web design requires many programs to make a Website attractive and fun, including:

  • Using Web editors like Dreamweaver
  • Image editing tools like Photoshop elements
  • Drawing utensils like Illustrator
  • Background markup and scripting languages like HTML and CSS

This fun guide covers all of the topics that every aspiring Web designer should know.   This book offers advice on:

  • Designing for your audience
  • Building a solid framework for easy navigation
  • Creating appealing graphics that work with the site
  • Choosing the proper type and colors
  • Tweaking the HTML to make everything work correctly
  • Applying next-step technologies including JavaScript
  • Parlaying your skills into paid work

With expert guidance from Lisa Lopuck, a pioneer in interactive media design and the Senior Producer at Disney, you will be creating superb Web pages that will charm and impress all of your visitors!

  

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

Introduction
1
The Web Design KickOff
7
From Concept to Execution
19
UserFriendly Design
35
Organizing and Navigating Web Content
55
Web User Interface Design
73
User Testing Lab Coats Not Required
91
Designing Web Graphics
107
Building Web Graphics from the Ground Up
161
Presenting Your Design Masterpiece
181
Polishing Pixels to Perfection Graphic Production
197
Producing the Final Web Site
221
Controlling Page Layout
241
Web Sites on Steroids
259
Ten Tips for Managing Your Web Design Business
271
Ten Information and Interaction Design Tips
285

LetterPerfect Type Design
125
CSS Font Control
142
Color on the Web
145
Ten Things That Can Go Wrong
293
Index
303
Copyright

Common terms and phrases

About the author (2011)

In 1988, Lisa Lopuck got her first glimpse of multimedia while still at UCLA pursuing her degree in design. She saw a tiny, black-and-white, interactive HyperCard stack designed by The Voyager Company and immediately knew her career path.
Her first job out of school was working at the Apple Multimedia Lab in San Francisco. She then moved on to Skywalker Ranch, working with George Lucas to design educational CD-ROMs. The rest has been interactive history — working with everyone from Kaleida to eBay, writing bestselling books, teaching, and speaking at conferences along the way.
In 1996, she co-founded Electravision, an award-winning Web design agency in San Francisco with clients such as Twentieth Century Fox, National Geographic, Microsoft, and Mall of America. Electravision’s work won awards, including Yahoo!’s Best of the Year, Site of the Day, and Best of the Web. Electravision also created the highly acclaimed online murder mystery series, Suspect, one of the Web’s first online entertainment series.
Recently, Lisa was an Associate Creative Director and Senior Producer at Disney where she managed the production of large-scale, large-budget, multilanguage Web sites for Disney’s theme parks and hotels around the world such as www.DisneyCruiseLine.com and www.HongKongDisneyland.com.
Lisa is now a design consultant helping companies shape their Web creative strategy. She is also an accomplished watercolor artist, and a signature member of the National Watercolor Society. You can see her paintings online at www.lopuck.com, and her Web portfolio at www.lopuck.com/portfolio.

Bibliographic information