Flight of the Titans

Front Cover
Virgin Books, Jun 27, 2006 - Business & Economics - 272 pages
1 Review
In the Super Bowl of the airline industry, there are two opposing sides: Airbus of Europe versus Boeing of America. Both sides have only one goal – to become the world’s leading aircraft maker. This is the remarkable account of Airbus’ launch of the largest passenger plane ever to fly, how they risked everything in a heavyweight contest, where the money is staggering and the political stakes are high.
The Airbus A380 will be a monster above the clouds with gyms, nightclubs and a 550 passenger capacity compared to Boeing Dreamliner’s 200-350. Will the A380 super-jumbo succeed when it is launched in 2006? With Boeing determined that it will fail, it is up to the dealmakers and geo-politics to decide its fate. From technological winners to global prestige, this amazing story of rivalry and risk is a fascinating insight to both sides in this mighty war, their rise to power and the final steps to take-off.

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Review: Flight of the Titans: Boeing, Airbus and the Battle for the Future of Air Travel

User Review  - Stephen Cotten - Goodreads

It's an interesting book about the jet-age history of Boeing and Airbus, but the book is horrifyingly biased. Boeing's military sales are hidden subsidies designed to stifle competition in the ... Read full review

Contents

An Oasis of Optimism
1
Come On Lets Fly
8
Sir Rod Maps Out the Battlefield
13
Copyright

23 other sections not shown

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About the author (2006)

The founding business editor of the Sunday Herald, Kenny Kemp is the coauthor with Barbara Cassini of Go: An Airline Adventure, which won the Business Book of the Year in the WH Smith Awards.