Corporate cultures: the rites and rituals of corporate life
Addison-Wesley Pub. Co., Jan 21, 1982 - Business & Economics - 232 pages
Business experts everywhere have been finding that corporations run not only on numbers, but on culture. Organization consultants Terrence Deal and Allan Kennedy probe the conference rooms and corridors of corporate America to discover the key to business excellence. They find that the health of the bottom line is not ultimately guaranteed by attention to the rational aspects of managingfinancial planning, personnel policies, cost controls, and the like. What's more important to long-term prosperity is the company's culturethe inner values, rites, rituals, and heroesthat strongly influence its success, from top management to the secretarial pool.For junior and senior managers alike, Deal and Kennedy offer explicit guidelines for diagnosing the state of one's own corporate culture and for using the power of culture to wield significant influence on how business gets done.
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Values The Core of the Culture
Heroes The Corporate Right Stuff
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Alfred Sloan AT&T atomized organization become behavior believe business environment cabal ceremony company's culture competition corporate culture create cultural network customers Dana Corporation day-to-day decisions develop Edwin Land effective employees example executive feedback Ford franchising Geneen hard/play hard Henry Ford Henry Mintzberg ideas important industry influence Joe Girard L. L. Bean look major marketplace Mary Kay Mary Kay Ash McDonald's meeting memos ment MSWD Organizational pany percent person problem process culture Procter Procter & Gamble recognize risk rituals role senior managers shared values soap social spend star story storytellers strategic strong culture companies subcultures success symbolic manager Tandem task force things tion top management tough-guy culture trying ture U.S. Forest Service visionary heroes Watson William Cooper Procter workers York
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