Choosing Powerful Words: Eloquence that WorksUnder the influence of the media, it is easy to forget the tremendous impact of the speaker on an audience. Today's media enables speakers who once addressed hundreds in auditoriums to increase their public to millions through television. Dr. Carpenter's relevant research and careful scholarship about how to pick the best words and arrange them in the best orders will help the speaker become a stylist and slogan-maker whose sentences may become sound bites on the evening news or quoted in newspaper accounts the day after the speech has been made. This book prepares speakers to potentially change one little corner of the world - and perhaps the world itself -- through powerful words. |
Contents
Orality Rhetoric and Eloquence | 1 |
Antitheses Everywhere | 26 |
Content and Credibility | 54 |
Copyright | |
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Common terms and phrases
AB-BA antithesis AB-BA reversal acceptance address achieve alliteration Americans anastrophe antithe antithesis antonyms archetypal qualifiers audience behavior Bill Clinton brevitas called closure common idiom communication connotations credibility Democratic deviations diamonds Douglas MacArthur effective eloquent emphasis enhance ethos evoke experience factors function Gettysburg Address I. A. Richards important inaugural address instance John Kennedy Kennedy's Kenneth Burke language Lincoln's literal meaning memorable ment metaphor Nireus noun novelty number of words opposites oral discourse parallel repetition paramessage person persuasive polysyndeton position potential pragmatic President psychological public speaking quotable readers or listeners redundancy response rhetorical situations Richard Nixon Ronald Reagan Rule to Remember scheme see-saw semantic sentence sequence significant someone sound source of style speakers statement stimulus story style in discourse stylistic subtle suggest synecdoche syntactical syntax television tences terse thereby tion Toastmasters International uttered word or phrase writing York