Choosing Powerful Words: Eloquence that Works

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Allyn and Bacon, Sep 1, 1998 - Business & Economics - 180 pages
1 Review

Under the influence of the media, it is easy to forget the tremendous impact of the speaker on an audience. Today's media enables speakers who once addressed hundreds in auditoriums to increase their public to millions through television. Dr. Carpenter's relevant research and careful scholarship about how to pick the best words and arrange them in the best orders will help the speaker become a stylist and slogan-maker whose sentences may become sound bites on the evening news or quoted in newspaper accounts the day after the speech has been made. This book prepares speakers to potentially change one little corner of the world - and perhaps the world itself -- through powerful words.

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LibraryThing Review

User Review  - keylawk - LibraryThing

The authors' stated primary purpose is to explain the nuances of word choice and word arrangement used by speakers to advantage.[54] Granted, the effectiveness of style depends on the suasive content ... Read full review

Review: Choosing Powerful Words: Eloquence That Works (Part of the Essence of Public Speaking Series)

User Review  - Chris Cano - Goodreads

This is a great book. The author is my Speechwriting professor. Mind you, it is more pleasant to read him than to listen to him. Read full review

Contents

Orality Rhetoric and Eloquence
1
Antitheses Everywhere
26
Content and Credibility
54
Copyright

4 other sections not shown

Common terms and phrases

About the author (1998)

Ronald H. Carpenter Ph.D. is Professor of English and Communication Studies at the University of Florida. A prolific and prize-winning scholar in rhetorical theory and the history of American public address, he is the author of the History As Rhetoric, other books on rhetoric of Douglas MacArthur, Father Charles E. Coughlin, and Frederic Jackson Turner, and numerous journal articles about the language of political discourse. Dr. Carpenter conducts his "Write Well - Write Now" training program for corporate executives, business groups, lawyers and judges, public relations professionals, incoming classes of officers at the U.S. Naval War College, and other people whose success and leadership depend upon persuasive communication.

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