books.google.com - Political campaigns are highly complex and sophisticated communication events: communication of issues, images, social reality, and persons. They are essential exercises in the creation, re-creation, and transmission of significant symbols through human communication. As voters and others involved with...http://books.google.com/books/about/The_1996_presidential_campaign.html?id=JiRp13BB0ekC&utm_source=gb-gplus-shareThe 1996 presidential campaign
