The Reinventors: How Extraordinary Companies Pursue Radical Continuous Change

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Portfolio/Penguin, 2012 - Business & Economics - 246 pages
3 Reviews
How the world's most successful companies stay relevant through constant transformation

For most businesses, success is fleeting. There are only two real choices: stick with the status quo until things inevitably decline, or continuously change to stay vital. But how? Bestselling leadership and management guru Jason Jennings and his researchers screened 22,000 com­panies around the world that had been cited as great examples of reinvention. They selected the best, verified their success, interviewed their leaders, and learned how they pursue never-ending radical change. The fresh insights they discovered became Jennings's “reinvention rules” for any business. The featured companies include: • Starbucks—which turned itself around by mak­ing tons of small bets on new ideas. Fresher store designs, better food products, and free Wi-Fi were a few of the results.

• Apollo Tyres—which launched the Apollo Academy to train everyone and reinvented how it finds, keeps, and grows people. It went from five hundred million to two billion in annual sales in only a few years.

• Arrow Electronics—which found success by solving problems that drove its customers crazy and has become a twenty-billion-dollar electronics giant by shifting its focus from selling commodities to custom tailoring solutions.

• Smithfield Foods—which faced a PR crisis over the way it slaughtered animals and polluted the environment and transformed itself by hiring an environmental activist and empowering him to transform the company's ethos.

• The Anderson-McQueen Funeral Home—which instead of lamenting the growing popularity of cre­mations opened its own profitable cremation center and turned the entire industry upside down. If you're ready to toss same old, same old out the door, The Reinventors will become your road map to successfully pursuing continuous change. It will help your company stay relevant for years to come.

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Review: The Reinventors: How Extraordinary Companies Pursue Radical Continuous Change

User Review  - Ellery Bowker - Goodreads

In a world where the competitive landscape is changing faster than any point in history, all companies must be willing to reinvent themselves. This book illustrates not only the importance of reinvention but advice on how to weave reinvention into the culture of your organization. Read full review

Review: The Reinventors: How Extraordinary Companies Pursue Radical Continuous Change

User Review  - Seerat Toor - Goodreads

The Reinventors is definitely the book of the future which will continue to guide people in times to come. The author has unveiled the reinvention code whose relevance can be stretched far beyond the ... Read full review

About the author (2012)

JASON JENNINGS is the bestselling author of It's Not the Big That Eat the Small—It's the Fast That Eat the Slow; Less Is More; Think Big, Act Small; and Hit the Ground Running. USA Today named him one of the three most in-demand business speakers in the world. He and his family divide their time between Tiburon, California, and Timber Rock Shore in Michigan. Visit www.jason-jennings.com

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