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Review: The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value

User Review  - Stacy - Goodreads

I read this book because in my job, I deal with customer loyalty. How do we create loyal customers? What can we do to earn their loyalty? This book went into that and much more. The book took a few ... Read full review

Review: The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value

User Review  - Teresa - Goodreads

Precursor to "The Ultimate Question." Read full review


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