I'd Rather be in the Studio!: The Artist's No-excuse Guide to Self-promotion
Offers practical approaches that help you sell more art and build an art career that lasts. Stanfield shares self-promotion tools that have enhanced the careers of thousands of artists. You'll learn how to: (1) Introduce yourself as an artist so people want to know more; (2) Nail your artist statement to discover the right words for all of your marketing messages; (3) Expand your mailing list and use it to cultivate collectors; (4) Create marketing materials that outshine the competition; (5) Become a media magnet so buyers come to you; (6) Take advantage of your Web site and blog to build a bigger audience; and much more.
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Review: I'd Rather Be in the Studio!: The Artist's No-Excuse Guide to Self-PromotionUser Review - Goodreads
Perfect for those of us who cringe at tooting our own horn. There are some good ideas and pointers in this, and some that might not apply at the moment but to be aware of. It gives a good starting ... Read full review
Review: I'd Rather Be in the Studio!: The Artist's No-Excuse Guide to Self-PromotionUser Review - Tony Bradshaw - Goodreads
If you're not ready to take marketing actions, don't read this book! The book is basically a long todo list organized to help the reader overcome their excuses. Marketing is an area of weakness, so it helped to get some items to do, yet it was overwhelming to see all that wasn't being done. Read full review