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Am halfway through right now and loving every bit of it. Wouldn't call it unutdownlable because it's a high-content book that we ought to take in slowly so that we can digest it properly. The sheer amount of knowledge and examples illustrated from across sectors makes the arguments very credible. It combines a lot of what I have read and observed earlier (most notably Starfish and the Spider and most recently Dumbing Us Down), and then takes it all forward to what will happen next.
What I felt was downplayed, probably to avoid controversy, was the sheer opposition to the values of openness, collaboration etc by the people at the top in all these sectors, and how savagely they keep on defending the status quo and the shady politics they descend into. It is necessary to know about this dark side in order to prevent the next generation from falling into the same lines of thinking. Notwithstanding this, the authors do stick to the main imperative throughout, that no matter what the obstructions, opening up is inevitable.
 

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Welcome to your new world, courtesy of the digital revolution. Sorry, but you won’t be able to skate by as a passive, disinterested observer. Figuratively, the Internet is forcing you to get involved. Don Tapscott and Anthony D. Williams focus on how the online community’s “mass collaboration” is changing political and civic institutions. In this follow-up to their bestseller "Wikinomics", the authors explain why technology and social media may hold the answers to some of the world’s most pressing problems. Written in a witty, sharp style, their book covers the Web 2.0 waterfront, describing how groups in industry, education, science, finance, medicine and government are creating value from “networked intelligence.” getAbstract recommends this cogent, all-encompassing guide to the digital future but warns readers of "Wikinomics" to brace themselves for some repetition. Start reading soon, because change is accelerating every second.
More about this book:
http://www.getabstract.com/summary/14238/macrowikinomics.html
 

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Gord Fraser's Ravina Project is a complete sham and unfeasible to anyone. He simply has a lot of time and money to waste. One day it may be different.

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