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2 Who Makes Advertisements?
3? Physical Appearance and Concepts of Femininity
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actors adver advertisements analysis appearance art director average Barry Day beauty Berlei body career carefree catalogue expressions cent classification close-up colour communication concerned connexion connotations Cookeen correlation cosmetics culture Cutex decorating materials devices directed domestic dummy elements Embassy cigarettes emphasis everyday example familiar fashion female feminine functional poses functional-metaphorical G-Plan girl Godfrey Winn hair preparations hair-styles Honey household accessories illustrations indoor interiors interpretation kitchen equipment less look male mannequin Martyn Davis mass media meanings ments mood moulded narcissism narcissistic nature non-domestic Nova object occur office-wear outdoor patterns person Petticoat photographer picture plain type plate present reader relationships rhetoric role romantic sanitary towels seductive sexual shampoo significance Simone de Beauvoir slimming social society sophisticated sort streamlined style Sunsilk super-ego supervisual symbol Tampax taste techniques tend things tion typification underclothes visual visual perception Woman and Home women women's magazines wool