Who Says Elephants Can't Dance: Inside IBM's Historic Turnaround

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Thorndike Press, 2003 - Business & Economics - 527 pages
68 Reviews
A New York Times BestsellerIn 1990, IBM had its most profitable year ever. By 1993, the company was on its way to extinction, a victim of its lumbering size, an insular corporate culture, and the PC era it had helped invent. Then Lou Gerstner was brought in. Now he offers a blow-by-blow account of IBM's competitive and cultural transformation -- the first-hand story of an extraordinary turnaround.

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Review: Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround

User Review  - Ahmed - Goodreads

An excellent insight into one of major business comebacks in recent history. The irony is that I was at IBM at the time but did not understand the significance of the changes partly because relatively ... Read full review

Review: Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround

User Review  - Pavan - Goodreads

Great read for anyone working in the tech. Industry. Lou Gerstner has some very distillers wisdom here. A great turnaround tale, brilliantly explained with a good background of the industry. Love it that he does not self promote at all! Read full review



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About the author (2003)

Lou Gerstner, Jr., served as chairman and chief executive officer of IBM from April 1993 until March 2002, when he retired as CEO. He remained chairman of the board through the end of 2002. Before joining IBM, Mr. Gerstner served for four years as chairman and CEO of RJR Nabisco, Inc. This was preceded by an eleven-year career at the American Express Company, where he was president of the parent company and chairman and CEO of its largest subsidiary. Prior to that, Mr. Gerstner was a director of the management consulting firm of McKinsey & Co., Inc. He received a bachelor's degree in engineering from Dartmouth College and an MBA from Harvard Business School.

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