The Audience Studies Reader

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Will Brooker, Deborah Jermyn
Psychology Press, 2003 - Language Arts & Disciplines - 347 pages
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The Audience Studies Reader brings together key writings exploring questions of reception and interpretation, reprinting forgotten pieces and combining key essays with new research. Beginning with a general introduction to the Reader, each extract is placed in its historical context with specially written section prefaces and suggestions for further reading.
Organized chronologically and thematically, sections address: the paradigm shift - from 'effects' to 'uses and gratifications'; moral panic and censorship; the active audience and reading as resistance; shifts in screen theory - the spectator and the audience; the fan and the audience; female audiences; nation and ethnicity.

Essays by: Theodor Adorno, Ien Ang, Camille Bacon-Smith, Jacqueline Bobo, Martin Barker, Michel de Certeau, Dawn Currie, Barbara Ehrenreich, John Fiske, George Gerbner, Marie Gillespie, Larry Gross, Sara Gwenllian-Jones, Miriam Hansen, Richard Hoggart, Henry Jenkins, Sut Jhally, Elihu Katz, Paul F. Lazarsfeld, Justin Lewis, Tamar Liebes, Angela McRobbie, Robert Merton, David Morley, David Muggleton, Laura Mulvey, Janice Radway, Philip Schlesinger, Esther Sonnet, Jackie Stacey, Frederic Wertham, Charles Winick and Gregory Woods
  

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Contents

THE PEOPLES CHOICE HOW THE VOTER MAKES UP HIS MIND IN A PRESIDENTIAL CAMPAIGN
13
MASS PERSUASION THE SOCIAL PSYCHOLOGY OF A WAR BOND DRIVE
19
ANALYSIS OF THE FILM DONT BE A SUCKER A STUDY IN COMMUNICATION
27
TENDENCY SYSTEMS AND THE EFFECTS OF A MOVIE DEALING WITH A SOCIAL PROBLEM
37
Moral panic and censorship The vulnerable audience
51
CULTURE INDUSTRY RECONSIDERED
55
SEDUCTION OF THE INNOCENT
61
THE USES OF LITERACY
67
OUT OF THE CLOSET AND INTO THE UNIVERSE QUEERS AND STAR TREK
171
BEATLEMANIA GIRLS JUST WANT TO HAVE FUN
180
HISTORIES FICTIONS AND XENA WARRIOR PRINCESS
185
SUFFERING AND SOLACE THE GENRE OF PAIN
192
INSIDE SUBCULTURE THE POSTMODERN MEANING OF STYLE
199
Female audiences gender and reading
213
READING THE ROMANCE WOMEN PATRIARCHY AND POPULAR LITERATURE
219
LIVING ROOM WARS RETHINKING AUDIENCES FOR A POSTMODERN WORLD
226

THE NEWSON REPORT A CASE STUDY IN COMMON SENSE
74
Reading as resistance the active audience
91
THE NATIONWIDE AUDIENCE
95
THE PRACTICE OF EVERYDAY LIFE
105
UNDERSTANDING POPULAR CULTURE
112
WERE HERE WERE QUEER AND WERE NOT GOING CATALOGUE SHOPPING
117
The spectator and the audience shifts in screen theory
127
VISUAL PLEASURE AND NARRATIVE CINEMA
133
BABEL AND BABYLON SPECTATORSHIP IN AMERICAN SILENT FILM
143
STAR GAZING HOLLYWOOD CINEMA AND FEMALE SPECTATORSHIP
150
WOMEN VIEWING VIOLENCE
159
The fan audience cult texts and community
167
FEMINISM AND YOUTH CULTURE
235
GIRL TALK ADOLESCENT MAGAZINES AND THEIR READERS
243
JUST A BOOK SHE SAID RECONFIGURING ETHNOGRAPHY FOR THE FEMALE READERS OF SEXUAL FICTION
254
Interpretive communities nation and ethnicity
275
ENLIGHTENED RACISM THE COSBY SHOW AUDIENCES AND THE MYTH OF THE AMERICAN DREAM
279
THE EXPORT OF MEANING CROSSCULTURAL READINGS OF DALLAS
287
THE COLOR PURPLE BLACK WOMEN AS CULTURAL READERS
305
TELEVISION ETHNICITY AND CULTURAL CHANGE
315
Conclusion overflow and audience
322
References
335
Index
345
Copyright

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About the author (2003)

Deborah Jermyn is Senior Lecturer in Film and TV at Roehampton University. She is the author of "Crime Watching: Investigating Real Crime TV "(I.B. Tauris, 2007) and "Sex and the City" (forthcoming in 2008).

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